About me
MY STORYI’m a multidisciplinary designer driven by ideas, storytelling and craft. I bring together concept, design and art direction to create thoughtful visual narratives across different touchpoints.
I started out in illustration before expanding into graphic and motion design. Over eight years of freelancing, I’ve worked with local, national and international clients across print, digital and moving image.
Working in-house broadened my role into social media design, art direction and 360° marketing campaigns. It taught me to connect concept, content and design across a wider creative ecosystem.
PHILOSOPHYEvery story starts as a seed.
I believe in nurturing ideas with care and clarity — growing roots through concept & bringing them to life through design.